Pick the Coaching Environment
That Fits You.
Whether you want a high-touch coaching community or fully individualized mentorship, both AR Proformance pathways are built around the same coaching philosophy: meaningful improvement requires development on the court, in the body, and within the mind. The difference is depth, access, and scope.
Programs are delivered through the AR Proformance member portal. Existing members can log in directly.
Bespoke Group Coaching
With Laura Massaro & Ahad Raza
A high-touch online coaching experience for players who want world-class insight, personalized feedback, and ongoing support within an ambitious training community.
- 1-hour live monthly group coaching session on Zoom with Laura and Ahad
- Personalized video feedback on your submitted match play or drill footage
- Specific coaching direction and homework drills to guide your improvement
- Private WhatsApp group with ongoing interaction, encouragement, and coaching support
- Full access to Squash PhD, Ahad's structured player-development platform
- Development across technique, tactics, physicality, mindset, and long-term growth
For players who want meaningful guidance, direct access, and a clearer path to getting better faster.
1-on-1 Bespoke Coaching
With Ahad Raza
The most personalized path to meaningful performance growth - shaped around what you actually need. Whether you're looking for focused mental performance work, deeper tactical and match analysis, technical refinement, or a fully integrated plan across every layer of your game, Ahad builds the work around your priorities.
Many high-performance juniors Ahad works with are already inside strong academy environments and bring him in for a specific dimension - often mental performance, tactical analysis - to complement their primary coach. Others work with him on the full picture: technical, tactical, physical, mental, and long-term pathway planning.
Either path is right. What matters is that the work is built around you.
You receive integrated coaching across any combination of the below, based on your needs:
- Mental enhancement - confidence, concentration, adaptability, problem solving and in-match presence
- Match analysis, tournament coaching, progress reviews, and ongoing mentorship
- Technical and tactical refinement around one's identity, playing style, and major gaps
- Physical preparation guidance and training load management advice
- Structured solo and partner training recommendations - on and off court
- Regular live 1-on-1 sessions and ongoing communication with Ahad between sessions
- Long-term pathway planning across competition, school, and growth
- A coaching relationship built around clarity, honesty, and long-term development
For families who want a coach who meets them where they are - whether that's filling a specific developmental gap or guiding the entire journey.
Which Path Fits You Best?
Both pathways are built around the same coaching philosophy. The difference is depth of personalization, level of access, and scope of what's possible.
| What You Get | Bespoke Group Coaching | 1-on-1 Bespoke Coaching |
|---|---|---|
| Investment | $100 USD / month | Contact Ahad for details |
| Access to Ahad Raza | Group setting | Direct, 1-on-1 |
| Access to Laura Massaro | ✓ | - |
| Group coaching community and shared learning environment | ✓ | - |
| Personalized video feedback on your game | Within group setting | Full, in-depth |
| Bespoke weekly training and session plans | - | ✓ |
| Bespoke solo, ghosting, and S&C homework (short and long term) | - | ✓ |
| Full match reviews with strategic prioritization | - | ✓ |
| 360° development planning with you, your family, and your primary coach | - | ✓ |
| Bespoke tournament guidance - training, deloading, peaking | - | ✓ |
| Personalized player identity development - game style, physiology, personality, skill set | - | ✓ |
| Ongoing direct messaging and email access between sessions | Group WhatsApp | Direct, 1-on-1 |
| Live tournament coaching | - | Available |
| Access to Squash PhD | ✓ | ✓ |
Group coaching is a fixed monthly investment. 1-on-1 coaching is shaped around your goals, scope, and stage of development - Ahad will walk you through what's possible during your first conversation.
Players who want world-class coaching, real feedback on their game, and the energy of a serious community - without the investment of full 1-on-1 mentorship.
- Learn directly from two of the best minds in the game - Laura Massaro and Ahad in one program, in conversation with each other and with you.
- Get specific feedback on your actual play - submit game and/or drill clips and receive personalized direction back from Laura and Ahad.
- Stay accountable between sessions - the WhatsApp group, monthly Zoom coaching, and structured homework keep you moving forward.
- Surround yourself with players who take the game seriously - the community's standard becomes yours.
Players who want personalized mentorship shaped around their priorities - one focused area, several, or a comprehensive long-term plan.
- Stop training without a clear "why" - a fully personalized development plan built around what's actually limiting you most right now.
- End the cycle of playing matches and not learning from them - comprehensive match reviews with strategic prioritization.
- Replace guesswork in your solo, ghosting, and S&C with intention - bespoke weekly training plans where every session has a purpose.
- Build a game style that fits who you are - development of your unique player identity based on physiology, personality, and skill set.
- Get answers when you need them - direct, ongoing access to Ahad between sessions, by message and email.
- Bring everyone in your corner onto the same page - 360° planning with you, your family, and your primary coach.
- Stop arriving at tournaments under-prepared - bespoke tournament guidance covering training lead-up, deload, peaking, and mental preparation.
- Walk into your biggest matches with a coach in your corner - live tournament coaching available when appropriate.
Why AR Proformance Programs Work.
Elite coaching is only valuable if it can be applied to your stage of the game. Ahad's methodology turns elite-level understanding into practical development you can use this week - not theoretical concepts you can't yet access. Group coaching members also receive access to Laura Massaro, former World No. 1 and World Champion.
Most coaching addresses the symptom you see - the tin you keep hitting, the rally you keep losing. AR Proformance identifies the deeper bottleneck creating it, so you stop solving the same problem over and over. Whether in group or 1-on-1, the feedback is calibrated to what matters most for your next step.
Technical work without tactical context creates pretty losers. Physical training disconnected from how you actually play creates tired ones. AR Proformance develops technical, tactical, physical, and mental performance as connected systems.
Watching a coaching video and getting better are not the same thing. Live coaching, structured homework, reflection, and direct communication keep you moving from understanding to execution - instead of stacking up insight you never act on.
Start Here - No Cost.
Not sure where to begin? These free programs give you a taste of the AR Proformance system. No strings attached.
The Serious Players Foundation Guide
The complete starting point for any serious squash player. This guide covers the foundational principles Ahad uses across every coaching engagement - technical positioning, tactical decision-making, and the mental framework for sustained competitive improvement.
Do You Want to Control the T and Win?
Learn what you need to do, why you must do this, and how to actually do it. Control the "T" and win your squash matches! Spoiler: It's not to "play better", or "hit winners".
Start FreeDo You Want to Blow Your Opponent Off the Court, Right Away, Every Time?
Learn what you must do, how you must do it, and why it is critical, if you want to beat your opponents, from the very first point, every time!
Start FreeAre You a Cheater? Squash Court Positioning
Learn how to position yourself to move fluidly and smoothly on court. Never get caught out again!
Start FreeAre You the Wile E. Coyote or Road Runner of Squash?
Are you at the tail end of more rallies than you'd like to admit? Learn how to change your fortune and come out ahead of your opponents!
Start Free